With the expansion of the prolonged keep phase into 2024, the business is rapidly responding to shopper demand. BWH Motels launched its @HOME by Finest Western model in 2022 and has constructed a sturdy pipeline of greater than 40 new-build motels.
Choices Not Mandates
@HOME by Finest Western was designed with a key precept—choices, not mandates. “We all know that prolonged keep is a vital market phase and there may be super demand for extra choices on this class”, says Brad LeBlanc, senior vice chairman, chief improvement officer, BWH Motels. “@HOME by Finest Western is redefining the extended-stay phase with a compelling new method that’s versatile and user-friendly.”
In collaboration with its present hoteliers, BWH Motels developed @HOME by Finest Western to be revolutionary and contemporary, but in addition streamlined and environment friendly. The adaptable design parameters make sure that hoteliers could make selections tailor-made to their location and friends’ wants.
Lean Prototypes
Present BWH hoteliers pressured the significance of not overbuilding, which has resulted in designs that prioritize important facilities whereas lowering extra. With a lean prototype, house owners can get pleasure from a reputable return on funding that also delivers robust visitor satisfaction.
Additionally compelling is the environment friendly labor mannequin that’s required to function a @HOME by Finest Western property. Labor prices have been important over the previous few years and present no indicators of letting up. In distinction to high-manpower motels, a streamlined and environment friendly @HOME by Finest Western mannequin permits for efficient operations with fewer complete staff.
Sponsored by BWH Motels. For extra data, contact Brad LeBlanc, senior vice chairman and chief improvement officer, BWH Motels.
